Said It Here

How to find career direction as a freelancer

While the technical work is easy, knowing you can figure out any task makes it hard to define exactly what you are. Without deciding where to focus your time, it becomes incredibly difficult to streamline your offerings, sell yourself, and actually achieve career mobility.

What people tried

Every workaround mentioned in the threads below. We haven’t tested any of them — and nobody here is claiming they worked.

  1. 1
    Cold-emailing sales departments of agencies
  2. 2
    Building websites and landing pages for low pay
  3. 3
    Rescuing themes with AI assistance
  4. 4
    Learning multiple tools and taking whichever projects come along.
  5. 5
    Focusing on core underlying programming languages and object-oriented principles rather than specific frameworks.
  6. 6
    Using static sites for the majority of client work.

In their words

Unedited, grouped by where they were said, most upvoted first within each place, each linked to the thread it came from.

r/Wordpress2 people · October 2026

“Now I'm struggling to decide where to focus my time.”source ↗

Consistent-Truck-823 · r/Wordpress · 14 upvotes

“Really, you don't know what you are.”source ↗

“You could do so much more, but good luck streamlining it, selling it, actually finding your way towards career mobility”source ↗

“you're feeling kinda lost. Career management is a lot. You're pretty sure you could figure out whatever you were asked to do, the technical part is easy, it's having a real sense of direction and prospects that's the real pickle”source ↗

anarglitch · r/Wordpress · 13 upvotes

Where this came up

People with this problem also raised