Said It Here

Should I give up equity to move faster or stay slow?

When sudden demand outpaces your available capital, you must choose between keeping total ownership or capturing immediate sales. You can either surrender up to 40% in equity to fund rapid expansion, or spend several months growing slowly out of pocket without losing control of a company you built from nothing.

Overview
People affected2 accounts across 1 forum
Workarounds found5 items attempted
Community agreement93 total upvotes

What people tried

Every workaround mentioned in the threads below. We haven’t tested any of them — and nobody here is claiming they worked.

Found another way around this?

Share your steps and trade-offs so fellow engineers don't have to reinvent the wheel. No account required.

  1. 1
    Grow slowly and organically to avoid debt, minimize financial risk, and allow time to refine processes before dealing with large orders.
    Did this help you?
  2. 2
    Setting up a separate joint venture just for the expansion so the core business equity remains untouched.
    Did this help you?
  3. 3
    Getting a Letter of Intent (LOI) from buyers to secure an operating capital loan from a bank instead of using investors.
    Did this help you?
  4. 4
    Raising prices to increase profit margins and self-fund slower, controlled growth.
    Did this help you?
  5. 5
    Negotiating a capped share of sales for a set period rather than giving away permanent equity.
    Did this help you?
Tried another approach not listed above?+ Share your workaround ↑

In their words

Unedited, grouped by where they were said, most upvoted first within each place, each linked to the thread it came from.

r/smallbusiness2 people · October 2026 – November 2026

“I built my company from nothing and 40% feels like a lot to give up before I've even proven how big it can get.”source ↗

“Would you give up equity to move faster, or stay slow and keep control?”source ↗

zaafaranii · r/smallbusiness · 106 upvotes

“Demand is arriving faster than my paperwork and capital can handle.”source ↗

zaafaranii · r/smallbusiness · 8 upvotes

“for context I am trying to scale my feeder insect hobby into a business. what started as just selling ones that were to big for my geckos to a coworker here and there, has turned into her friends asking if I have extras to sell, one of which would be buying several thousand every month. local competition is minimal with most of the others just selling off excess stock when they have it. To grow my breeding stock to that level of production and have consistent inventory for sale would take around 9 months and cost around $100 a month in feed and electricity but no sales. Alternatively I could spend $800 on fresh breeders and be selling in roughly 3 months but costs would be around 150/a month.”source ↗

derek242424 · r/smallbusiness · 2 upvotes

Where this came up

People with this problem also raised