Said It Here

How to prioritize marketing tasks when you're a team of one

Sole marketers have to juggle everything from brand strategy and social media to technical SEO and events while building processes from scratch. This endless list of interconnected responsibilities makes it nearly impossible to know what to focus on first, leaving them stuck trying to manage daily execution with limited time and a small budget.

What people tried

Every workaround mentioned in the threads below. We haven’t tested any of them — and nobody here is claiming they worked.

  1. 1
    Trying to build brand foundations while simultaneously handling day-to-day marketing tasks
  2. 2
    Trying to handle various SEO activities simultaneously
  3. 3
    Guessing which tasks will yield the most impactful difference

In their words

Unedited, most upvoted first, each linked to the thread it came from.

For small business owners who handle their own marketing, how do you decide what to focus on when it comes to seo.source ↗

There are so many activities to do: technical seo, keyword research, Google Business Profile, content marketing, performance etc.source ↗

Also when it comes to limited time and budget, how do you decide what activities are priority.source ↗

Apprehensive_Elk7871 · r/smallbusiness · 6 upvotes

I’m in my first marketing role and essentially run the entire marketing function by myself.source ↗

I cover everything from brand strategy, social media, content and design to websites, campaigns, events, business development, collateral and reporting.source ↗

So I’m trying to build those foundations while also doing the day-to-day marketing.source ↗

I also have ADHD, so I struggle with knowing what to prioritise when everything feels connected and there’s always something that could be improved or organised.source ↗

Potential_Living772 · r/smallbusiness · 1 upvotes

Where this came up

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